Walsh Business Leadership Institute Workshops
HOT TOPICS Workshops cover workplace issues for business owners and managers and are listed in chronological order below.
TAKE CHARGE Workshops are aimed at skill development for displaced workers.
Workshop Descriptions
Hot Topics Workshop: Three Keys to a Successful Social Media Strategy
Thursday, March 18, 2010 8-10:30 a.m.
Novi Campus
JUST IN: Dan Lohrmann, Chief Technology Officer for the State of Michigan, will present the third key to social media success in the workplace. Lohrmann is a nationally recognized expert in IT system security and social media. He is the author of Virtual Integrity: Faithfully Navigating the Brave New Web.
You know about Linked In? Facebook? Twitter? Are your employees using social media for HR, IT or marketing? Do you have policies in place to protect your business? Find out what you REALLY need to know about the social media frenzy. Speakers include Brenda Meller, Walsh College marketing manager and Rebecca Davies, attorney with Foster, Swift, Collins & Smith and more. Special roundtable discussion sessions for Human Resource Professionals, IT Professionals and Marketing Professionals. Register here. Free for members, $25 for alumni and partners; $50 all others.
Tentative Agenda:
| 8 a.m. |
Registration and Networking |
| |
Continental Breakfast |
| 8:15 a.m. |
Welcome and Introductions |
| 8:30 a.m. |
Brenda Meller, Walsh College |
| |
Embracing Social Media in Organizations |
| 9 a.m. |
Rebecca Davies, Foster, Swift, Collins & Smith, P.C. |
| |
Employee Use of Social Media in Organizations |
| 9:30 a.m. |
Dan Lohrmann, State of Michigan |
| |
Security Issues in Social Media |
| 10 a.m. |
Roundtable Discussions by Discipline |
| |
Marketing, HR and IT |
| 10:30 a.m. |
Closing |
B2B Networking
Tuesday, March 23, 2010 7:15 a.m.
Troy Campus Cafeteria
Register here: https://www-secure.walshcollege.edu/SpeedNetworking/
Join us the fourth Tuesday each month, when the Walsh College Alumni Association and BLI will host a B2B networking breakfast from 7:15 - 8:30 a.m. in the dining room/cafeteria.
NEW DATE
Hot Topics Workshop: Satisfaction Guaranteed
Date to be announced
Troy Campus
Are you keeping your customer satisfied? How do you know? Do guarantees motivate buyers? A panel of experts will provide take-home tools you can use in your business. Michelle Lange, director of a new Walsh College initiative: The Panthera Project, will be among the presenters. Register here. Free for members, $25 for alumni and partners; $50 all others.
Fifth Annual Non-Profit Management Conference
Thursday, April 22, 2010 All Day
Walsh College and Troy Chamber of Commerce present the Fifth Annual Non-Profit Management Conference. visit: www.troychamber.com for more information.
Fourth Annual Small Business Conference
Thursday, May 6, 2010
Details to follow.
Franchising Forum
The Franchising Forum was held October 1, 2009 at the Novi Campus. It was a great opportunity for individual thinking of starting a business learn about the advantages of franchising from the experts and from practioners themselves. Sponsored by WWJ Newsradio 950.
TAKE CHARGE Workshops are aimed at skill development for displaced workers.