Please click here for current Business 360 schedules.
The Walsh College Business 360 certificate program introduces the fundamental business concepts and tools that can help individuals develop core competencies in business and management. This non-credit certificate program is a fast-track foundation for those who are seeking to learn business skills to complement their professional experience and who may not have a business degree.
"Just wanted to say I loved the Finance course on Saturday, can't wait to take the other courses in the fall. Business 360 is like getting an MBA in 10 days." Godfrey Nolan, pilot class participant
Convenient, Time-Efficient, and Cost-Effective. Plus, Built-in Networking.
No pre-requisites, small class size, no exceptional computer skills required, and no homework or tests.
- Save money by registering for the full certificate program at $1750 or register for individual sessions $175 for one half-day workshop or $275 for two session workshops
- Textbook is included with your first registration. The same textbook is used for every Walsh College Business 360 workshop.
- Network with your peers and business education experts by joining the Walsh College Business 360 group on LinkedIn.com. Details will be provided to Business 360 attendees.
Accounting for Non-Accountants Workshop
Some call accounting the language of business. Become business bi-lingual by learning the basics of analyzing, recording, summarizing, reporting, reviewing and interpreting financial language.
- Learn about the fundamental concepts of accounting
- Understand double entry bookkeeping
- Assess the financial health of a business
- Interpret annual reports
- Understand the basics of managerial accounting
- Develop a basic understanding of cost accounting practices
Problem Solving Skills Workshop
Get the tools and skills to tackle complex issues by devising practical, high-impact solutions. The Problem Solving Skills Workshop not only imparts the know-how, but develops your confidence in analyzing and resolving strategic business problems and issues.
- Identify the right problem to solve
- Learn to diagram causal flows
- Employ creative problem-solving strategies
- Explore the five-step problem solving method
- Perform decision tree analysis
- Utilize net present value analysis
- Explore statistical analysis and forecasting tools
Strategic Business Planning Workshop
Fail to plan or plan to fail. It may be a familiar maxim, but it still rings true. Discover the core principles and techniques for determining competitive advantages and core competencies, developing a business plan, and assessing that plan’s effectiveness and efficiency.
- Use SWOT analysis (Strengths, Weaknesses, Opportunities, and Threats) to determine competitive advantages
- Identify core business competencies
- Develop a business plan
- Establish strategic goals, objectives and performance assessment strategies
- Assess the business plan’s goals and objectives against performance
- Use value chain and integration analysis to determine the nature of the company’s business
Marketing Management Workshop
Continuously adjusting and adapting your customer approach to meet changing needs and expectations is the foundation of this workshop. Learn about the basic concepts, tools, and practical application of marketing theory.
- Understand the relationship between marketing and public relations
- Employ consumer analysis in the marketing effort
- Perform marketing analysis
- Identify niche marketing analysis through competitive analysis
- Explore traditional and contemporary marketing strategies
- Perform breakeven analysis and calculate a contribution margin
- Analyze distribution channels and supply chains
- Explore Customer Relationship Management (CRM)
- Learn to use Web 2.0 and other new media tools.
- Explore segmenting, targeting and positioning Methods
- Understand how to generate consumer insights
- Develop integrated marketing strategies
Economics Workshop
This workshop provides an overview of basic micro-, macro-, and global economic concepts that will provide attendees with analysis and decision-making skills related to issues, events and trends in the local, national and global economy.
- Learn about the basic micro-economic concepts of opportunity cost, supply and demand, and elasticities
- Understand and identify market structure
- Discover the basic macro-economic concepts of variables, indicators and policies
- Explore global economics such as global economic growth, balance of payments and the exchange rate system
Finance for the Non-Financial Manager Workshop
Learn to integrate financial concepts and policies with real-world business. From securing sources of business financing to determining the optimal mix of debt and equity, this workshop will prepare you to improve budget management, increase potential profits and assess the financial viability of your ventures.
- Select the most-promising investments using Net Present Value, Internal Rate of Return, payback and real options valuation
- Learn how business financing is secured through financial intermediaries and capital markets
- Analyze investment performance using Return on Investment, Return on Equity, Economic Value Added and Spreads
- Determine the optimal mix of debit and equity by exploring the concepts of capital structure, leverage and break-even
Business Law Basics Workshop
Attend and acquire a basic understanding of the building blocks of business law. From legal business structures to contract, credit and lease agreements, this workshop is designed to impart critical legal business concepts.
- Understand legal business structures (partnerships, corporations, sole proprietorships, mergers and acquisitions)
- Learn about the Uniform Commercial Code for Michigan
- Become aware of business liabilities
- Be informed about credit law
- Develop contract agreements
- Understand lease agreements
- Settle business disputes without using the court system
- Learn how to buy and sell businesses
Operations Management Workshop
Operations management can be simply defined: it’s the skill of organizing the process of getting things done. This workshop focuses on efficiency and effectiveness as the core components of a successful business.
- Understand project management basics
- Apply performance measures and ratios
- Use process improvement operational strategies
- Employ flow diagrams to diagnose capacity
- Identify and manage capacity constraints
- Learn about work scheduling strategies
- Develop standards for control
- Discover how to use cycle time concepts
Organizational Behavior Workshop
If you depend on people to accomplish tasks, goals, and projects, you need the ability to manage people and groups of people within your organization. This workshop provides the fundamentals of managing people and information to achieve organizational goals.
- Learn how to create an organizational learning environment
- Use motivational concepts to improve performance
- Deal with employee performance issues
- Identify effective leadership style
- Develop effective team leadership
- Understand change management strategies
- Learn how to become and effective organizational communicator
- Understand why smart people fail
Please click here for current Business 360 schedules.