March 13, 2010  |  Calendar

Calendar

Walk-In Wednesdays

Express admissions, register for classes, and meet with an
advisor.

Call 1-800-WALSH-01 or email admissions@walshcollege.edu
Join Walsh College on
Facebook, Linkedin and Twitter:




ACCOUNTING FRAUD
Clikeman, P. M. (2009). Called to account: Fourteen financial frauds that shaped the American accounting profession. New York: Routledge. (REF HF 5616 .U5 .C575 2009)

BANK FAILURES
Gregoriou, G. N. (Ed.). (2010). The banking crisis handbook.  Boca Raton, FL: CRC Press. (HG 1573 .B363 2010)

BEAR, STEARNS & CO.
Cohen, W. D. (2009). House of cards: A tale of hubris and wretched excess on Wall Street. New York: Doubleday. (HG 4930.5 .C64 2009)

BERNANKE, BEN
Van Overtveldt. (2009).  Bernanke's test: Ben Bernanke, Alan Greenspan, and the drama of the central banker. Chicago: Agate. (HG 2565 .O94 2009)

Wessel, D. (2009). In Fed we trust: Ben Bernanke's war on the great panic. New York: Crown Business. (HG 2565 .W47 2009).

BUSINESS ENTERPRISES--ENVIRONMENTAL ASPECTS
Tueth, M. (2010).  Fundamentals of sustainable business: A guide for the next 100 years. Hackensack, NJ: World Scientific. (HD 30.255 .T84 2010)

BUSINESS FAILURES
Collins, J. (2009). How the mighty fall: And why some companies never give in. New York: HarperCollins Publishers, Inc. (HG 3761 .C65 2009)

BUSINESSWOMEN
Wittenberg-Cox, A., & Maitland, A. (2008). Why women mean business: Understanding the emergence of our next economic revolution. San Francisco: Jossey-Bass. (HD 6053 .W58 2008)

CLOUD COMPUTING
Sapir, J. (2009). Power in the cloud: Building information systems at the edge of chaos. Tampa, FL: Meghan-Kiffer Press. (HD 30.2 .S265 2009)

COLLEGE CHOICE
Bergerson, A. A. (2009). College choice and access to college: Moving policy, research, and practice to the 21st century. San Francisco: Jossey-Bass.(LB 2350.5 .B47 2009)

COLLEGE TEACHING
Glassic, C. E., Huber, M. T., & Maeroff, G. I. (1997). Scholarship assessed: Evaluation of the professoriate. San Francisco: Jossey-Bass. (LB 2331 .G63 1997)

CONSUMER CREDIT
Geisst, C. R. (2009). Collateral Damaged: The marketing of consumer debt to America. New York: Bloomberg Press. (HG 3756 .U54 .G45 2009)

CORPORATE REORGANIZATION/REENGINEERING
Zilka, C. (2010). Business restructuring: An action template for reducing cost and growing profit. New York: John Wiley & Sons, Inc. (HD 58.8 .548 2010)

CREATIVE ABILITY IN BUSINESS
Martin, R. (2009). The design of business: Why design thinking is the next competitive advantage. Boston: Harvard Business Press. (HD 53 .M3644 2009)

CUSTOMER RELATIONS--MANAGEMENT
Benioff, M. R., & Adler, C. (2009). Behind the cloud: The untold story of two salesforce.com went from idea to billion-dollar company--and revolutionized an industry. San Francisco: Jossey-Bass. (HF 5415.5 .B443 2009)

DOCTOR OF PHILOSOPHY DEGREE
Karp, J. R. (2009).  How to survive your PhD: The insider's guide to avoiding mistakes, choosing the right program, working with professors, and just how a person actually writes a 200-page paper.  Naperville, IL: Sourcebooks, Inc. (LB 2386 .K37 2009)

ECONOMICS
Mishan, E. J. (2009). Thirteen persistent economic fallacies. Westport, CN: Praeger. (HB 171 .M545 2009)

ECONOMICS--ENCYCLOPEDIAS
Henderson, D. R. (Ed.).  (2008). The concise encyclopedia of economics. Indianapolis: Liberty Fund. (REF HB 61 .C647 2008)

ECONOMICS--PSYCHOLOGICAL ASPECTS
Levitt, S. D., & Dubner, S. J. (2009). Super freakonomics: Global cooling, patriotic prostitutes and why suicide bombers should buy life insurance. New York: William Morrow. (HB 74 .P8 .L4797 2009)

EMPLOYEE MOTIVATION
Rothlin, P., & Werder, P. (2008). Boreout! Overcoming workplace demotivation.  Philadelphia: Kogan Page. (HF 5549.5 .M63 .R68 2008)

FINANCE--GOVERNMENT POLICY
Pozen, R. (2010). Too big to save? How to fix the U.S. financial system. Hoboken, NJ: John Wiley & Sons, Inc. (HG 181 .P67 2010)

FINANCE--SOCIAL ASPECTS
Preda, A. (2009). Framing finance. Chicago: The University of Chicago Press. (HG 101 .P74 2009)

FRAUD/WHISTLE BLOWING
Hesch, J. D. (2009). Reward: Collect millions for reporting tax evasion. Lychburg, VA: Liberty University Press. (HD 60 .M54 .H47 2009)

GENERAL MOTORS CORPORATION
Holstein, W. J. (2009). Why GM matters: Inside the race to transform an American icon. New York: Walker & Company. (HD 9710 .U64 .G46 2009)

GLOBAL FINANCIAL CRISIS, 2008-2009
Sorkin, A. R. (2009).  Too big to fail: The inside story of how Wall Street and Washington fought to save the financial systems from crisis--and themselves. New York: Viking. (HB 3722.S659 2009)

INTERNATIONAL FINANCE
Gandolfo, G. (2002). International finance and open-economy macroeconomics.  New York: Springer. (HG 230.3 .G36 2002)

INTERNET ADVERTISING/MARKETING
Buss, A., & Strauss, N. (2009). Online communities handbook: Building your business & brand on the web. Berkeley, CA: New Riders. (HF 5415.1265.B88 2009)

Funk, T. (2009). Web 2.0 and beyond: Understanding the new online business models, trends, and technologies.  Westport, CN: Praeger. (HF 5548.32 . F863 2009)

Gillin, P. (2009). Secrets of social media marketing: How to use online conversations and customer communities to turbo-charge your business! (HF 5415.1265 .G55 2009)

Halligan, B., & Shah, D. (2010). Inbound marketing: Get found using Google, social media, and blogs. Hoboken, NJ: John Wiley & Sons, Inc. (HF 5415.1265 .H353 2010)

Penenberg, A. L. (2009). Viral loop: From Facebook to Twitter, how today's smartest businesses grow themselves. New York: Hyperion. (HF 5415.1265 .P46 2009)

Ryan, D., & Jones, C. (2009).  Understanding digital marketing: Marketing strategies for engaging the digital generation.  Philadelphia: Kogan Page. (HF 5415.1265. R93 2009)

Tuten, T. L. (2008). Advertising 2.0: Social media marketing in a web 2.0 world.  Westport, CN: Praeger. (HF 6146 .I58 .T88 2008)

Weinberg, T. (2009). The new community rules: Marketing on the social web. Sebastopol, CA: O'Reilly.  (HF 5415.1265 .W45 2009)

Weber, L. (2009). Marketing to the social web: How digital customer communities build your business (2nd ed.). New York: John Wiley & Sons, Inc. (HF 5415.1265 .W43 2009)

J.P. MORGAN & CO.
Tett, G. (2009). Fool's gold: How the bold dream of a small tribe at J.P. Morgan was corrupted by Wall Street greed and unleashed a catastrophe.  New York: Free Press. (HG 6024 .U6 .T48 2009).

KEYNES, JOHN MAYNARD 1883-1946
Lewis, H. (2009). Where Keynes went wrong: And why world governments keep creating inflation, bubbles, and busts.  Mount Jackson, VA: Axios Press. (HB 99.7 .L49 2009)

Skidelsky, R. (2009). Keynes: The return of the master. New York: PublicAffairs. (HB 99.7 .S58 2009)


LABOR UNIONS
Yates, M. D. (2009).  Why unions matter. New York: Monthly Review Press. (HD 6508 .Y38 2009)

LEADERSHIP--CASE STUDIES
Forbes, S., & Giuliani, R. (2009).  Power ambition glory: The stunning parallels between great leaders of the ancient world and today and the lessons you can learn.  New York: Crown Business. (HD 57.7 .F665 2009)

Irwin, T. (2009). Derailed: Five lessons learned from catastrophic failures of leadership. New York: Thomas Nelson. (HD 57.7 .I79 2009)

LEADERSHIP IN WOMEN
Barsh, J., & Cranston, S., & Lewis, G.  (2009). How remarkable women lead: The breakthrough model for work and life. New York: Crown Business. (HF 637 .L4 .R36 2009)

MANAGEMENT
Buffington, J. (2009). The death of management: Restoring value to the U.S. economy. (HD 70 .U5 .B84 2009)

Mintzberg, H. (2009). Henry Mintzberg managing. San Francisco: Berrett-Koehler Publishers, Inc. Santa Barbara, CA: ABC CLIO. (HD 31 .M4567 2009)

MARKETING--MANAGEMENT
McDonald, M., & Mouncey, P. (2009). Marketing accountability: How to measure marketing effectiveness. Philadelphia: Kogan Page. (HF 5415.13 .M369159 2009)

Powell, G. R. (2008). Marketing calculator: Measuring and managing return on marketing investment. Hoboken, NJ: John Wiley & Sons, Inc. (HF 5415.13 .P685 2008)

MARKETING--MORAL AND ETHICAL ASPECTS
Arnold, C. (2009).  Ethical marketing and the new consumer. Chichester, UK: John Wiley & Sons. (HF 5415 .A743 2009).

MEDICAL ECONOMICS
Grinols, E. L., & Henderson, J. W. (2009).  Health care for us all: Getting more for our investment. New York: Cambridge. (RA 410.53 .H4165 2009)

OLD AGE PENSIONS
Orenstein, M. A. (Ed.). Pensions, social security, and the privatization of risk. New York: Columbia University Press. (HD 7105.35 .U6 .P475 2009)

ORGANIZATIONAL CHANGE
Brown, T. (with Katz, B.).  (2009). Change by design: How design thinking transforms organizations and inspires innovation. New York: HarperCollins. (HD58.8 .B772 2009)

PUBLIC RELATIONS
Toth, E. L. (Ed.). The future of excellence in public relations and communication management. New York: Routledge. (HD 59 .F827 2007)

PURITANS--UNITED STATES--INFLUENCE
Hopper, K., & Hopper, W. (2009). The Puritan gift: Reclaiming the American dream amidst global financial chaos. New York: I.B. Tauris. (HD 70 .U5 .H66 2009)

RATIO ANALYSIS
Vance, D. E. (2009). Ratios and other tools for analysis, control and profit. Cranbrook, Kent: Global Professional Publishing. (HF 5681 .R25 .V36 2009)

SECURITIES INDUSTRY--UNITED STATES
Pedersen, J. A. (2009). The Wall Street primer: The players, deals, and mechanics of the U.S. securities market. Westport, CN: Praeger. (HG 4910 .P422 2009)

SOCIAL MEDIA--ECONOMIC ASPECTS/INTERNET MARKETING
Safko, L, & Brake, D. K. (2009). The social media bible: Tactics, tools, & strategies for business success. Hoboken, NJ: John Wiley & Sons, (HF 5415.1265 .S24 2009)

Shih, C. (2009). The Facebook era: Tapping online social networks to build better products, reach new audiences, and sell more stuff. New York: Prentice Hall. (HF 5415.1265 .S49 2009)

SOCIAL RESPONSIBILITY OF BUSINESS
Kanter, R. M. (2009). Supercorp: How vanguard companies create innovation, profits, growth, and social good.  New York: Crown Business. (HD 60 .K36 2009)

SOCIAL SCIENCES--METHODOLOGY
Blaikie, N. (2009). Designing social research (2nd ed.). Malden, MA: Polity Press. (H 61 .B47763 2009)

SPORTS--MANAGEMENT
Masteralexis, L. P., Barr, C. A., & Hums, M. A. (2009).  Principles and practice of sport management. Sudbury, MA: Jones and Bartlett. (GV 713 .P75 2009)

SPORTS--MARKETING
Irwin, R. L., Sutton, W. A., & McCarthy, L. M. (2008). Sport promotion and sales management (2nd ed.). Champaign, IL: Human Kinetics. (GV 714 .I79 2008)

STRATEGIC PLANNING
Kuijper, Mia de. (2009). Profit power economics: A new competitive strategy for creating sustainable wealth. New York: Oxford University Press. (HD 30.28 /L85 2009)

SUBPRIME MORTGAGE LOANS
Zandi, M. (2009). Financial shock: Global panic and government bailouts - How we got here and what must be done to fix it. Upper Saddle River, NJ: Pearson Education, Inc. (HG 2040.5 .U5 .Z364 2009)

TECHNOLOGICAL INNOVATIONS
Verganti, R. (2009). Design-driven innovation: Changing the rules of competition by radically innovating what things mean. Boston: Harvard Business Press. (HC 79 .T4 .V465 2009)

UNIVERSITIES AND COLLEGES--ADMINISTRATION
Jackson, J. F. L., & O'Callaghan, E. (2009). Ethnic and racial administrative diversity: Understanding work life realities and experiences in higher education. ASHE Higher Education Report, vol. 35(3). San Francisco: Jossey-Bass; Hoboken, NJ : Wiley.  (LB 2331.695 .E83 2009)

WIRELESS COMMUNICATION SYSTEMS
Snyder, S. (2010). The new world of wireless: How to compete in the 4G revolution. Upper Saddle River, NJ: Pearson Education, Inc. (TK 5103.2 .S657 2010)


2-10